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Year : 2015
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https://hal.univ-lorraine.fr/hal-01697338
Submitted on : Wednesday, January 31, 2018-10:37:50 AM
Last modification on : Tuesday, September 12, 2023-2:14:15 PM
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- HAL Id : hal-01697338 , version 1
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Jean-Pierre Mouline. Du marketing transactionnel au marketing communautaire. Pierre Bardelli. Master de l'industrie automobile: Les perspectives de l’industrie automobile européenne face au marché mondial, MA Editions 2015, Master 978-2-8224-0409-9. ⟨hal-01697338⟩
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