The influence and potential of pragmatism in consumer research: making a revolution using “old ways of thinking”

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https://hal.univ-lorraine.fr/hal-02169875
Contributor : Loïc Comino <>
Submitted on : Monday, July 1, 2019 - 3:32:56 PM
Last modification on : Tuesday, July 2, 2019 - 1:31:37 AM

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Adrien Bailly, Loic Comino. The influence and potential of pragmatism in consumer research: making a revolution using “old ways of thinking”. Consumer Culture Theory Conference, 2016, Lille, France. ⟨hal-02169875⟩

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