International marketing related competences and SMEs’ export performance during the recession - Université de Lorraine
Communication Dans Un Congrès Année : 2017

International marketing related competences and SMEs’ export performance during the recession

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hal-02537650 , version 1 (09-04-2020)

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  • HAL Id : hal-02537650 , version 1

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Raluca Mogos Descotes, Björn Walliser. International marketing related competences and SMEs’ export performance during the recession. AMA (American Marketing Association) Global Marketing SIG, Apr 2017, La Havanne, Cuba. ⟨hal-02537650⟩
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