https://hal.univ-lorraine.fr/hal-02537788
Contributor : Camilia Boulegriblet <>
Submitted on : Thursday, April 9, 2020 - 7:49:36 AM Last modification on : Tuesday, November 10, 2020 - 4:38:10 PM
Youness Chebli. Consumers Online: Introducing the Online Reputation as a New Segmentation Criterion. American Marketing Association, Aug 2017, San Francisco, United States. ⟨hal-02537788⟩