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Some issues about print ads in France and Czech Republic

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https://hal.univ-lorraine.fr/hal-03011060
Contributor : CHRISTIAN DIANOUX Connect in order to contact the contributor
Submitted on : Tuesday, November 17, 2020 - 10:53:24 PM
Last modification on : Friday, February 11, 2022 - 12:09:01 PM

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  • HAL Id : hal-03011060, version 1

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Christian Dianoux, Zdenek Linhart, Jana Kettnerová. Some issues about print ads in France and Czech Republic. Business Strategies for Economies in Transition: Book of Readings on CEE Countries, Cambridge Scholars Publishing, pp.283-305, 2008. ⟨hal-03011060⟩

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