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Conference papers

The concept of similarity and its influences on cognitive processes

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Conference papers
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https://hal.univ-lorraine.fr/hal-03032144
Contributor : Mathieu Kacha Connect in order to contact the contributor
Submitted on : Monday, November 30, 2020 - 6:06:36 PM
Last modification on : Friday, February 11, 2022 - 12:09:10 PM

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  • HAL Id : hal-03032144, version 1

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Margot Racat, Mathieu Kacha, Sonia Capelli, Brad Carlson. The concept of similarity and its influences on cognitive processes. 36ème Congrès International de l’Association Française du Marketing, May 2020, Biarritz (communication acceptée – congrès annulé en raison du Covid-19), France. ⟨hal-03032144⟩

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