Conference Papers
Year : 2020
Mathieu Kacha : Connect in order to contact the contributor
https://hal.univ-lorraine.fr/hal-03032144
Submitted on : Monday, November 30, 2020-6:06:36 PM
Last modification on : Thursday, October 26, 2023-12:42:04 PM
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- HAL Id : hal-03032144 , version 1
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Margot Racat, Mathieu Kacha, Sonia Capelli, Brad Carlson. The concept of similarity and its influences on cognitive processes. 36ème Congrès International de l’Association Française du Marketing, May 2020, Biarritz (communication acceptée – congrès annulé en raison du Covid-19), France. ⟨hal-03032144⟩
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