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Communication persuasive des organisations : entre continuité et innovation ?

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https://hal.univ-lorraine.fr/hal-03014702
Contributor : Christian Dianoux <>
Submitted on : Thursday, November 19, 2020 - 3:28:08 PM
Last modification on : Friday, November 20, 2020 - 3:35:00 AM

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  • HAL Id : hal-03014702, version 1

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Christian Dianoux, Béatrice Siadou-Martin. Communication persuasive des organisations : entre continuité et innovation ?. Projectics / Proyéctica / Projectique, De Boeck Supérieur, 2020. ⟨hal-03014702⟩

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