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Actions de parrainage : les conditions de l'efficacité mercatique (Interview pour Xerfi canal)

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https://hal.univ-lorraine.fr/hal-03543783
Contributor : Mathieu Kacha Connect in order to contact the contributor
Submitted on : Wednesday, January 26, 2022 - 11:35:16 AM
Last modification on : Friday, February 11, 2022 - 12:09:10 PM

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  • HAL Id : hal-03543783, version 1

Citation

Jean-Luc Herrmann. Actions de parrainage : les conditions de l'efficacité mercatique (Interview pour Xerfi canal). 2019. ⟨hal-03543783⟩

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