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Free to Play ou Free to Pay? Farmville ou le social gaming fermier : Une approche transactionnelle de la confiance

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https://hal.univ-lorraine.fr/hal-01697537
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Submitted on : Wednesday, January 31, 2018 - 12:23:44 PM
Last modification on : Tuesday, February 22, 2022 - 5:03:38 PM

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  • HAL Id : hal-01697537, version 1

Citation

Lydie Belaud, Sandrine Heitz-Spahn. Free to Play ou Free to Pay? Farmville ou le social gaming fermier : Une approche transactionnelle de la confiance. 1ère Journée de Recherche en Marketing du Grand Est, CREGO, Mar 2015, Dijon, France. ⟨hal-01697537⟩

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